Cristian Tovo
Customer Success Specialist | Sales Engineer | Marketing & IT Consultant

I help businesses bridge technology, sales, and customer relationships — transforming insights into measurable growth.

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Key Highlights

  • 🎯 Technical Sales & Marketing Expert with 20+ years of experience in B2B and B2C markets.
  • 💼 Customer Success Specialist focused on client retention, growth, and satisfaction.
  • ⚙️ Sales Engineer bridging business needs and technical innovation.
  • 🧠 Certified in Artificial Intelligence & Cybersecurity (Stanford, Urbino Universities).
  • 🚀 Proven track record in sales growth, lead generation, and brand awareness.
  • 📊 Skilled in data analytics, CRM systems, and performance optimization.
  • 🌐 Experienced in digital transformation and marketing automation.
  • 🎓 Currently pursuing a B.Sc. in Management Engineering at Roma Tor Vergata.
  • 🌎 Fluent in English and Italian, open to international and remote opportunities.

About Me

I’m a Customer Success Specialist, Sales Engineer, and Marketing & IT Consultant with over 20 years of experience supporting companies in optimizing their digital strategies and customer experience.

Throughout my career, I have worked at the intersection of technology, marketing, and sales, helping organizations design smarter processes, improve customer retention, and accelerate growth through data-driven strategies and innovation.

Customer Success Specialist

As a Customer Success Specialist, I focus on building trustful relationships, ensuring smooth onboarding, and developing strategies that maximize client satisfaction and long-term value.

Sales Engineer

As a Sales Engineer, I translate complex technical concepts into clear business value, bridging communication between clients and product teams.

AI, AR, and data analytics

I’m passionate about AI, AR, and data analytics, and how these technologies can transform customer experience and business performance.

Open

Open to international and remote opportunities.

Skills & Expertise

My skill set combines technical knowledge, strategic thinking, and customer-focused execution. Here’s what I bring to your team:

  • 🧩 Customer Success
  • Customer onboarding and retention
  • Customer satisfaction metrics and NPS tracking
  • Upselling and cross-selling strategies
  • CRM optimization (Salesforce, HubSpot, etc.)
  • Customer journey mapping and feedback analysis
  • ⚙️ Sales Engineering
  • Technical presales and solution design
  • Product demos and client presentations
  • Requirement analysis and documentation
  • Collaboration with sales and development teams
  • Sales enablement and proposal support
  • 📊 Marketing & Analytics
  • B2C marketing strategy and campaign management
  • Performance analytics and KPI dashboards
  • AI and AR marketing integration
  • Digital advertising and SEO strategy
  • Social media & content marketing
  • 💡 IT Consulting
  • Process optimization and digital transformation
  • Project management and system integration
  • Automation and data analysis
  • Web development and UX supervision

“Le competenze trasversali e soft skills di Cristian lo rendono un professionista versatile e in grado di affrontare con successo una varietà di situazioni e sfide nel suo percorso lavorativo.”

— Antonio Rita, Human Capital

“Cristian is a professional who bridges business and technology with remarkable clarity. He has a strong ability to understand client needs and translate them into actionable solutions.”

— Giulia R., Project Manager – Milan

“Thanks to Cristian’s marketing and analytics expertise, our campaigns became much more effective and data-driven.”

— John D., CEO – London

PROJECTS / CASE STUDIES

2023

Case Study Example 1:

Project: AI-driven Marketing Campaign
Role: Marketing & Data Consultant
Result: Increased lead generation by 35% through data segmentation and AI personalization.

Click

2023

Case Study Example 2:

Project: Customer Success Framework for SaaS Company
Role: Customer Success Specialist
Result: Reduced churn rate by 18% and improved customer onboarding time by 25%.

Rimini

Click

2024

Case Study Example 3:

Project: Technical Sales Enablement Toolkit
Role: Sales Engineer
Result: Improved presales efficiency and conversion rate by 22% by simplifying demo setup and documentation.

Tokio

Click
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